Associate Director, MI2
Director, Center for Health Influence & Engagement
Edmund A. Tori, DO, FACP, CH works with physicians, nurses, mid-levels, executives, administrators and all who work in healthcare to learn the science of persuasion for better communication and improved care delivery/connection. He conducts “Influence Consults” that touch nearly every aspect of healthcare including resident recruitment, patient adherence, philanthropy, patient education, copy writing, bedside manner, conflict management, pediatric obesity, smoking cessation and the opening of new healthcare delivery facilities. His training in influence and persuasion comes from over a decade of apprentice arrangements with experts in diverse influence domains including coaching, social sciences, direct response marketing, advertising, game design, counterintelligence, copywriting, hypnosis, NLP, parenting, public speaking, internet marketing and others.
In addition to this work, Ed provides consulting on social media, online marketing and mobile app and game development. He runs several health care training, marketing, influence, and humor websites. A father of six, he is publishing a series of children’s books and he runs his own mobile game company. He served as one of Google's "Glass Explorers".
From 2003 through 2011, Dr. Tori was the Medical Director of the Cardiovascular Step-Down Unit at MedStar Union Memorial Hospital in Baltimore, MD where he was responsible for running perioperative cardiac services.
Ed completed his Doctorate in Osteopathic Medicine at the Philadelphia College of Osteopathic Medicine followed by a residency in internal medicine at MedStar Union Memorial Hospital where he was both Chief Resident and Resident of the Year. He received his Bachelor of Arts in African Studies from Cornell University.